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Home Gadgets Akamai sees internet traffic growth easing to pre-covid levels in 2021

Akamai sees internet traffic growth easing to pre-covid levels in 2021


Pune: After a lockdown-fueled spike in 2020, international internet traffic growth is prone to ease to pre-pandemic ranges in 2021, Akamai Technologies Inc. has stated.

And whereas lots of modifications—desire for e-commerce and distant working—may turn out to be everlasting, total web site visitors progress would stabilise, Tom Leighton, chief govt on the international content material supply community instructed ET. “Our enterprise was geared to supporting this, and we now have accelerated our efforts,” he stated.

However whilst issues begin to normalise subsequent 12 months, Leighton expects newer areas to drive progress in web site visitors. Distant studying will get extra well-liked, as will on-line collaboration, he stated. “Issues we’re seeing now will turn out to be far more everlasting. As an example, Will probably be a very long time earlier than you’ve gotten 1,000 individuals packed right into a room for a advertising and marketing occasion,” stated Leighton.

In 2020, the Cambridge, Massachusetts-based firm added 100 terabytes of capability per second, and can proceed to put money into supplementing this capability and rising efficiency. Cyber safety is one other necessary focus space for the corporate because it sees a rise in cyber threats globally.

“India is one among our quickest rising nations. We’re persevering with to develop our capabilities and presence, and will probably be including extra individuals too,” Leighton stated.

The Asia Pacific-Japan area was Akamai’s quickest rising market even earlier than the pandemic and continues to stay so. India is a vital market, with an rising buyer base and its largest international workplace. The nation homes about 2,000 staff, or 1 / 4 of the corporate’s whole workforce throughout features.

“All our growth groups have contingents right here — from making servers extra environment friendly, enhancing efficiency, safety and community operations centres,” stated Leighton. “India is a basic location for us. It performs lots of roles — it has a rising buyer base, international gross sales and help, core operations and community deployment are managed right here and merchandise are developed right here.”

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