The rescheduled Atlanta Market is about for Aug. 13-18 with a modified format that can permit designers and retailers to supply new product as they get well from the COVID-19 disaster.
“With renewed strength and focus, we are moving forward to help our community get back to business,” mentioned Bob Maricich, International Market Centers CEO. “While it is going to feel like a different type of market in Atlanta, the purpose remains the same: to connect the right buyers and the right sellers at the right time.”
Atlanta Market’s 1,000+ showrooms are set to be open all through the six-day August market. The house décor assortment is introduced on 12 flooring with 300+ showrooms presenting lighting, accent furnishings, rugs, wall décor, informal furnishings, linens and extra. The reward assortment – with normal reward merchandise and specialty classes similar to connoisseur, housewares, tabletop, out of doors residing, juvenile and seasonal – is introduced on 19 flooring in 700+ showrooms.
Complementing the everlasting showroom sources are temporaries showcasing a spread of reward, house décor, connoisseur, tabletop, seasonal and style merchandise, introduced August 14-17 in a modified format that enables for social distancing and site visitors administration.
Despite the COVID-19 disaster, the Atlanta NEXT campus enchancment plan has continued, ensuing in the summertime 2020 launch of a brand new way of life vacation spot on the 11th flooring of Building 2 and continued refinements to the Building 1 house décor assortment. Additionally, work continues on the Building 1 foyer in preparation for its winter 2021 debut however could have minor disruptions on the summer time 2020 market. More details about Atlanta NEXT is obtainable at AmericasMart.com/AtlantaNEXT.
Guided by purchaser sentiment, the summer time market’s instructional programming and pattern shows can be introduced completely on-line for 2020. In the months main as much as market, Atlanta Market will current instructional webinars that emulate at-market seminars. From security protocol to tendencies talks and social media coaching, consumers can be able to arrive at market with all vital data to have a secure and productive expertise. During market, Atlanta Market will take to social media to current every day movies that includes showrooms, non permanent exhibitors, security insurance policies and campus excursions. A full schedule of digital programming can be introduced within the coming weeks.
A spotlight of the pre-market programming is the following season of Atlanta Market’s signature Shop the Show program, which is able to introduce 5 new themes which might be particularly related in instances of social distancing – “The Art of Home,” “Cozy Up at Home,” “Do Your Home Work,” “Kitchen Comforts” and “Retail Revival”– with weblog posts, look books and social media posts. Content can be shared at AmericasMart.com/ShoptheShow.
Product discovery additionally continues with the second presentation of IMC’s Market Snapshot, which showcases favourite new merchandise in addition to greatest sellers from coast to coast. In the weeks earlier than the market, Atlanta Market will share Market Snapshot finalists culminating in a possibility for consumers to pick the Buyer’s Choice winners, which can be introduced on the market. Buyers can observe alongside on the AmericasMart social media pages – @AmericasMartATL on Facebook, Instagram and Twitter – and at AmericasMart.com/MarketSnapshot.
This summer time, Atlanta Market additionally launches a brand new web site that can be a hub of data and planning instruments unique to the semi-annual market in addition to a extremely improved model and product search. Additionally, improved usability will permit customers to attach with manufacturers between markets by ShopZio, IMC_di’s B2B ecommerce platform.
In session with a high world epidemiologist from Emory University, IMC introduces new “Together Safely” protocols together with the required use of non-public protecting gear (PPE), temporal monitoring, social distancing, occupancy management, hand sanitizing/ cleaning and considerably enhanced housekeeping. IMC encourages attendees to organize for the market by familiarizing themselves with the protocols at TogetherSafely.com.
As an extension of Together Safely, IMC will institute new registration necessities this summer time. Elements embrace contactless badging, phased entry and capability limitations. Pre-registration, which is necessary, is now open for the Summer 2020 market at AmericasMart.com/Registration. Booking for companion lodges is now open at AmericasMart.com/Travel.
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