In his new function, Subramanian will drive the expansion and improvement of Cox & Kings underneath the management of Wilson and Hughes, tasked with revitalising the legacy model and its 200+ sub-brands, the corporate mentioned in an announcement on Tuesday.
“His functionality to stability legacy with innovation is outstanding, and we’re assured he’ll propel Cox & Kings ahead, reimagining our choices to resonate with right now’s travellers whereas honouring our wealthy historical past,” mentioned Karan Agarwal, director at Wilson and Hughes and Cox & Kings.
Subramanian has beforehand labored at organisations like Cipla, Coca-Cola, and TCS.
“We’re witnessing a refined but important shift within the journey and tourism ecosystem. Folks’s preferences, transactional behaviour, and expectations are evolving in ways in which communicate to a deeper cultural and socioeconomic shift. As we embrace these adjustments, we want to set a brand new commonplace in journey, one which recognises the nuances of a digitally empowered, experience-driven viewers,” Subramanian mentioned.
Wilson & Hughes India is the Indian arm of Wilson & Hughes, a Singapore-based non-public fairness agency specialising in on a regular basis merchandise (FMCG), constructing supplies, and the journey and hospitality sector.Based in 1758, Cox & Kings provides a various vary of companies throughout leisure, enterprise, and specialised journey segments.With its relaunch in 2024 underneath the management of Wilson & Hughes India, Cox & Kings goals to mix its historical past with trendy technology-driven options, making journey extra accessible, personalised, and seamless for a brand new technology of worldwide explorers.