After hovering in recognition throughout pandemic-driven lockdowns, meals supply platforms wish to broaden their companies by providing supply of beer, wine and spirits.
DoorDash mentioned prospects, who’re legally permissible, can toggle to the alcohol tab of its app to order drinks from eating places, native retailers and comfort shops in markets that allow alcohol supply.
The transfer might drive a 30% surge in common order values of eating places and grocers whereas boosting these of comfort shops by greater than 50%, it mentioned.
Rival Uber Applied sciences Inc earlier this yr entered the alcohol supply house with its $1.1 billion buy of Drizly. Uber has additionally teamed up with GoPuff, which delivers objects comparable to meals, alcohol and medicines in additional than 650 U.S. cities.
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