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Flipkart says it delivered more than 10 million orders in first five sale days


Walmart-owned ecommerce platform Flipkart mentioned on Wednesday that it had delivered over 10 million orders within the first 5 days of its flagship Big Billion Days sale occasion, with broad-based progress throughout classes resembling smartphones, style, giant home equipment, electronics, furnishings and common merchandise.

The corporate mentioned the variety of transacting sellers on its platform have grown by 1.5 occasions throughout this yr’s sale interval (October 15-21) in comparison with final yr.

On the buyer entrance, it recorded 666 million visits, 52% of which have been from Tier III cities and past.

“Flipkart’s purpose this festive season has been to carry resilience again into the neighborhood,” Nandita Sinha, vice chairman — buyer progress and engagement at Flipkart, mentioned in an announcement.

The revival in demand and resurgence of consumption are anticipated to maintain even after the sale days, Sinha added.

Flipkart didn’t, nonetheless, say whether or not product sales and orders this yr have been greater than throughout the Massive Billion Days occasion final yr. Based on market tracker RedSeer Consulting, ecommerce platforms — largely Amazon and Flipkart clocked gross sales of round $3.1 billion within the first 4 and a half days of the festive interval, exceeding the $2.7 billion in product sales throughout your entire interval final yr.

“Sharper gross sales progress versus final yr, particularly within the first 3 days imply that trade is on observe to succeed in and even surpass our forecasts of $4 billion,” RedSeer mentioned.

Trade trackers Forrester Analysis and RedSeer Consulting are pegging cumulative gross sales by the 2 etailers at about $4.7 billion on common from October 15 to October 22.

On Wednesday, ET reported that Flipkart and Amazon have raked in $3.5 billion (about ₹26,000 crore) throughout the first 4 days of their flagship festive season gross sales occasions, with each the web marketplaces on observe to satisfy expectations for your entire seven-day interval.

Flipkart mentioned twice the same old variety of clients visited its cell class this yr, with a 3.2x improve in sale of premium smartphones, predominantly pushed by Apple, Google and Samsung. Within the style class, it bought over 16 million merchandise from throughout 40,000 manufacturers.

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