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FTAs estimated to reach 10.1 million this year: Booking.com Accenture Report

Foreign tourist arrivals are estimated to succeed in 10.1 million this 12 months, up from 9.2 million final 12 months, however beneath the pre pandemic ranges of 10.9 million in 2019, as per a brand new report launched Wednesday by Reserving.com in collaboration with Accenture.

As per the report titled ‘How India Travels 2024 – The Inbound Edit’, India ought to cross pre pandemic arrival numbers by 2025. Regardless of the overseas arrival numbers lagging behind 2019 ranges, as per the report, in comparison with its friends within the Asia-Pacific area, India’s restoration has been ‘remarkably swift’ when it comes to tourist spending patterns. Whereas neighbouring locations comparable to China and Thailand are nonetheless stuggling to succeed in 2019 ranges, India rebounded strongly to roughly 94% of its 2019 vacationer spending by 2023. Common spends by Indian travellers grew by 13% in 2023 as per the report.

Reserving.com said the report gathered information by exterior sources and a survey commissioned by the corporate amongst travellers who intend to journey to India within the subsequent 12-24 months.

As per the report, greater than half (52%) of inbound travellers search India as a standalone vacation spot, whereas a 3rd (22%) intend to mix their go to with different Asian nations.

The report said that the US, United Kingdom, Germany and United Arab Emirates have emerged as high inbound supply markets for India primarily based on Reserving.com search information as in comparison with 2023, reflecting a shift from conventional frontrunners like China, Canada and Bangladesh. Hong Kong, Australia, Italy and Netherlands had been new entrants within the high 10 inbound supply markets. In keeping with the report, whereas main cities like Delhi, Mumbai, Bengaluru, Jaipur and Chennai stay widespread and have persistently ranked as the highest 5 cities when it comes to searches, much less typical locations are gaining traction. Locations comparable to Hampi and Leh rising in recognition amongst inbound travellers as per the report, whereas different rising locations like Patnitop, Pahalgam, Madikeri, Vijayawada, and Khajuraho amongst others have proven a 2X or extra year-on-year development.


In keeping with the report, almost half (44%) of inbound travellers have skilled India and need to go to it once more. 40% are desirous to discover India for the primary time. Survey responses point out that restricted customization choices (49%), lack of bundled packages that mix flights, lodging and actions right into a seamless journey expertise (51%) and data overload (43%) can hinder traveller experiences. Many worldwide travellers additionally search personalised itineraries and seamless journey planning however discover it troublesome to realize.”These challenges open up nice alternatives for the business to come back collectively and enhance personalisation, increasing digital assets and sort out well being and security considerations to create a extra fulfilling expertise for brand spanking new and returning travellers,” the report said and added that increasing direct worldwide flights, simplifying visa processes, and selling India’s numerous journey landscapes and experiences will help the acceleration of vacationer arrivals.”India’s inbound tourism sector is experiencing unprecedented development, fuelled by its wealthy cultural heritage, numerous landscapes, and heat hospitality,” stated Santosh Kumar, nation head, Indian subcontinent and Indonesia at Reserving.com.

“Our newest report ‘How India Travels 2024 – The Inbound Edit’ highlights the rising enchantment of India as a world vacation spot, with a surge in overseas vacationer arrivals and a robust desire for distinctive experiences. That is additionally mirrored in India’s thirty ninth rank on the World Financial Discussion board’s 2024 Travel & Tourism Growth Index, up from 54th in 2021,” he added.

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