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Home Design Interiors Macy’s hires SVP for data & analytics | Home Accents Today

Macy’s hires SVP for data & analytics | Home Accents Today


Xingchu Liu

New York – Macy’s Inc. continues to modernize its know-how platforms.

The corporate has employed Xingchu Liu as senior vp, enterprise information & analytics. Liu is answerable for constructing and main the corporate’s enterprise information & analytics crew, which can give attention to analytics governance, information administration and activation. The crew will associate intently with enterprise models to assist analytics execution and drive effectivity and improved resolution making all through the enterprise. He’ll report back to Matt Baer, chief digital officer of Macy’s, Inc.

“Enterprise information & analytics is a important a part of Macy’s imaginative and prescient to construct worthwhile lifetime buyer relationships by embedding information and analytics on the coronary heart of all the pieces we do,” stated Baer. “We all know that fashionable retail is constructed on a stability of artwork and science, and I’m assured Xingchu will maintain that stability and assist Macy’s get up a best-in-class information and analytics heart of excellence and allow us to maneuver quicker, drive innovation and keep aggressive.”

Previous to becoming a member of Macy’s, Inc., Liu was the president of BlackLocus, an modern subsidiary inside The Dwelling Depot, the place he led corporate-level methods for information, analytics and synthetic intelligence (AI). Previous to The Dwelling Depot, Xingchu was answerable for data-driven planning, improvement, and techniques at TrueCar Inc. and Zilliant, Inc.

Dwelling Textiles In the present day is the market-leading model masking the house and textiles markets, providing a complete bundle of print and on-line merchandise. Dwelling Textiles In the present day gives trade information, product tendencies and introductions, unique trade analysis, shopper information, retailer operations options, commerce present information and rather more.

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