Trell appoints Dina D’Souza as VP Monetisation

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4 years ago

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Trell, a life-style, vlogging and social commerce platform has appointed Dina D’Souza as vice chairman of Monetisation. D’Souza will probably be a part of the management crew and can drive the model and advert gross sales initiatives throughout India.

In line with a press release issued by the corporate, D’Souza has over 20 years of expertise throughout print, digital, advert tech, gaming, and commerce industries. She has beforehand labored with Flipkart Advertisements, POKKT, 9X Media, Microsoft, Yahoo!, and Bennett Coleman & Co. Restricted, the corporate said.

“We’re excited with the addition of Dina to the management crew at Trell. Dina’s expertise and professional data will elevate our model’s capabilities and construct consciousness with essential stakeholders. Along with her contribution we sit up for constructing a strong system and performance that may support Trell in its monetization methods within the present section of development for the platform,” stated Pulkit Agrawal, cofounder, Trell.

Trell is a neighborhood commerce platform, the place customers share 3-minute vertical movies on over 20 interest-based life-style classes in over 8 Indian languages. The corporate claims over 90 million downloads with extra reputation than different social media platforms. At the moment, the platform is aggressively increasing its social commerce vertical, the place customers can even store their favorite life-style merchandise finest suited to their wants, based mostly on suggestions from trusted influencers, the corporate said within the launch.

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