Virat Kohli charged essentially the most cash per sponsored submit on Instagram, as per a report© Instagram
India’s talismanic batter Virat Kohli won’t be taking part in as a lot cricket this 12 months as he often does, owing to the change in dynamics within the Indian group, however he nonetheless stays the top-earning Indian on photograph and video running a blog platform Instagram. As per a report, Kohli charged a mind-boggling sum of INR 14 crore for each single sponsored submit he placed on Instagram within the 2023 listing launched. The listing was topped by soccer nice Cristiano Ronaldo, adopted by his arch-rival Lionel Messi.
As for Ronaldo, he charged a whopping sum of USD 3.23 million which roughly interprets to INR 26.75 crore. Messi, then again, charged USD 2.56 million per Instagram submit, which interprets to INR 21.49 crore per submit, in accordance with Hopper HQ.
Virat Kohli is the one Indian to have made it to the highest 20 listing globally. As per the report, he charged USD 1.38 million per submit on Instagram. His earnings translate to INR 11.45 crore for a single submit. He has 256 million followers on the platform at current.
Mike Bandar, Hopper HQ’s co-founder, was fairly stunned to see how the worldwide superstars’ earnings have soared over time on Instagram. He additionally highlighted how sporting superstars’ affect extends past the sector.
“It is nonetheless stunning to me that the annual cash made on the platform will increase yearly,” Bandar stated. “But, what fascinates me extra is the constant gamers on the prime.
“It is obvious that the glitz and glamour of conventional celebrities nonetheless holds energy over the brand new ‘influencer’ standing. Ronaldo and Messi not solely dominate the pitch, but additionally the digital sphere because it’s clear they personify the ability of non-public branding and the affect it holds over us ‘abnormal’ individuals.”
Amongst Indians on the listing, Bollywood and Hollywood actor Priyanka Chopra Jonas is the subsequent on the listing, on the No. 29 place. She charged USD 532,000 (INR 4.40 crore) per submit, as per the report.
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