Worldwide Ladies’s Day 2021: Noida Police’ marketing campaign for girls safet
With Worldwide Ladies’s Day 2021 across the nook, everyone seems to be speaking about girls’s security and the necessity to unfold consciousness about the identical. The Noida Police has organised a #MissionShakti drive to make sure the protection of ladies. The Ladies’s Security Unit of Noida Police is organizing consciousness packages at numerous locations forward of Worldwide Ladies’s Day. They imagine that consciousness is the largest empowerment and it’s time to say NO quite than bearing the fallacious. By this praise-worthy initiative, they’ve taken a step ahead in girls empowerment and security.
Additionally, within the final three months, 55 accused have been convicted in prison instances in opposition to girls. Police Commissionerate of Gautam Buddha Nagar has been urging all to turn out to be the supply of actual change on this Worldwide Ladies’s Day. They’ve additionally been providing money rewards or an opportunity to turn out to be ACP Ladies Security for someday by suggesting sensible ideas for girls empowerment.
This is not the primary time that Noida Police has given the chance to widespread girls to steer and turn out to be position fashions. Final 12 months, India TV anchor Meenakshi Joshi had turned ACP for the day on International Women’s Day.
In the meantime, the Uttar Pradesh Police final month launched a brand new digital outreach programme to girls, geared toward their security, safety and empowerment. The programme “Humari Surakhsa: Cell haanth mein, 1090 saath mein” has been launched via the state’s girls phone helpline service 1090 additionally referred to as “Ladies Energy Line — 1090”. The programme is geared toward reaching girls digitally and creating consciousness amongst them, Extra Director Normal Neera Rawat of UP Police’s Ladies Powerline wing stated.
“We need to instill concern amongst offenders. However on the similar time, we imagine that the answer to women-related points lies in impacting the minds and bringing a cultural change too,” she stated. “The marketing campaign will likely be unfold in a phased method to cowl all internet customers and amplify our outreach amongst households, together with rural and concrete, and college students and persuade them to hitch palms with WPL-1090 via digital platforms and unfold the phrase,” stated Mr Rawat.
Explaining shortcomings of conventional modes of outreach and optimistic elements of digital outreach, the Mr Rawat additionally shared a digital outreach roadmap, referred to as “Digital Chakravyuh” which she stated would assist in making a “360-degree ecosystem for girls security” in Uttar Pradesh.
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