HIGH POINT — When Worlds Away opens its showroom for Excessive Level Market on April 12, founders Bob Berry and Lucy Woodson are planning to kick off what they’re describing as “a rare new chapter” with a memorable market occasion.
A part of the furnishings and décor firm’s rebrand, the Friday afternoon showroom celebration will embrace notable moments akin to a bartender serving drinks the other way up whereas hanging from a trapeze, however the true purpose for the festivities extends far past market, in line with Berry and Woodson. As an alternative, an important takeaway is for Worlds Away consumers to see how the corporate is evolving to serve its prospects with new providers and merchandise.
“This marks solely the third reimagining of our enterprise in 32 years,” stated Berry. “With every iteration, it spurs new pleasure throughout the firm, inspiring us to check modern methods to boost our design and customer support choices.”
Along with the rebrand, Worlds Away has partnered with a U.S.-based upholstery firm and can debut a brand new line-up of chairs, sofas and different upholstered merchandise developed by the Memphis-based design crew at High Point Market. The road is accessible for fast transport from the Memphis warehouse.
The brand new product enhances back-end methods which can be a part of the rebrand, together with adjustments to “the complete operations of our firm,” Berry stated. He added that updates to the web site prioritize user-friendliness and customer-centric options. Moreover, adjustments to the inner techniques optimize operations and improve efficiencies on the again finish, making a shopping for expertise described as “streamlined, environment friendly and satisfying.”
In the course of the Friday occasion, described by the pair as a “celebration of expertise,” the brand new Worlds Away emblem might be unveiled, providing guests the primary take a look at the corporate’s new route. Together with the reveal, Berry and Woodson plan to reiterate their dedication to prospects, innovation and handcrafted merchandise.
“Over time, we’ve developed from a handpainted toleware assortment to now embracing a wealthy tapestry of types and supplies from world wide,” acknowledged Woodson. “The journey from the place we started to the place we are actually has been an unimaginable expertise full of fantastic staff, companions and beautiful merchandise.”
The Worlds Away celebration is 4-6 p.m., Friday, April 12, within the Worldwide Residence Furnishings Heart, IH-500.
See additionally:
!operate(f,b,e,v,n,t,s)
{if(f.fbq)return;n=f.fbq=operate(){n.callMethod?
n.callMethod.apply(n,arguments):n.queue.push(arguments)};
if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.model=’2.0′;
n.queue=[];t=b.createElement(e);t.async=!0;
t.src=v;s=b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t,s)}(window, doc,’script’,
‘https://join.facebook.web/en_US/fbevents.js’);
fbq(‘init’, ‘693453330863834’);
fbq(‘monitor’, ‘PageView’);
Discover more from News Journals
Subscribe to get the latest posts sent to your email.
