The platform stated with the launch of Atmanirbhar Apps, it desires to induce folks to turn into ‘vocal for native’ and to convey the highlight on the Indian apps from numerous geographies.
Mitron TV stated the app visions to strengthen homegrown expertise by making it simpler for customers to determine Indian apps for his or her numerous wants. Presently, the platform hosts greater than 100 apps and plans to convey 500 apps by the top of this 12 months. The platform hosts apps from classes resembling e-governance, utility, agriculture, gaming, leisure, way of life and e-learning. Atmanirbhar Apps options apps resembling Kifayat, Grocit, Jain Thela, Home Shoppy, YourQuote, Vridhi Shops, Xploree AI Keyboard and mParivahan apart from others.
Shivank Agarwal, co-founder and CEO Mitron stated, “It offers me immense satisfaction and pleasure to convey Atmanirbhar Apps to the Indian customers on the Nationwide Unity Day. After prime minister Modi’s clarion name in Could this 12 months to be Atmanirbhar, and to concentrate on the creation of a Made in India ecosystem, we felt that it’s extremely necessary to let customers uncover noteworthy Indian apps which are doing distinctive work to maintain India working. It is a small effort by Mitron TV to rejoice self-reliance and promote home companies.”
Anish Khandelwal, co-founder and CTO, Mitron stated Indians have a belief issue in direction of native apps, which led the platform to launch Atmanirbhar Apps. “We invite Indians to move to our discovery platform the place they may discover the very best of desi apps to swimsuit their each want,” he added.
With the launch of the app, Mitron TV stated it’s also unveiling the #AtmanirbharPledge marketing campaign to help the momentum for #VocalForLocal. The marketing campaign appeals Indian customers to decide on home substitutes within the app world, and channelize their help for an Atmanirbhar Bharat, the corporate stated.
Launched in April 2020, Mitron is a short-format video app that enables customers to create, add, view, and share one-minute movies.
Lately, Mitron raised $ 5 million, in a fund-raising spherical, led by Nexus Venture Partners, 3one4 Capital and different angel buyers resembling Deep Kalra (MakeMyTrip), Amrish Rau(Pine Labs), Jitendra Gupta(Jupiter Cash) and others.
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