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Home Gadgets BetterPlace acquires OkayGo to help gig workers earn more in India

BetterPlace acquires OkayGo to help gig workers earn more in India


Bengaluru: Tech platform for frontline workforce administration BetterPlace on Tuesday introduced to amass OkayGo, an on-demand blue-collared gig workforce administration platform, for an undisclosed sum.

With this transfer, BetterPlace stated it goals to scale back the price of hiring for enterprises by 15-20% by offering them a pool of pre-skilled and pre-verified staff able to be deployed for short-term duties.

“Regardless of having a big employable pool, enterprises in India are actually going through an acute scarcity of expert workforce. The one strategy to remedy this downside is to offer a mutually useful market geared in direction of enabling folks to be gainfully employed,” stated Pravin Agarwala, cofounder and chief govt officer (CEO) at BetterPlace.

Via a market mannequin, OkayGo and BetterPlace will allow frontline staff to extend their every day and hourly earnings a median of 25-30%.

“We began OkayGo with a transparent imaginative and prescient to

half a billion folks to get versatile gig alternatives and supply companies with high-quality expertise immediately. BetterPlace would supply us a fillip to attain our imaginative and prescient,” stated Tomonaga Tejima, cofounder at OkayGo.

Based in 2015, BetterPlace has onboarded over 1,500 firms so far.

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Based in 2019, OkayGo focuses on rising the earnings per hour of frontline gig workers. Its shoppers embody firms like Flipkart, Swiggy, , Jiomart, Zepto, and Apollo.

Over the previous two years, OkayGo stated it has elevated earnings for greater than 10,000 frontline staff.

OkayGo is BetterPlace’s fourth acquisition as far as it acquired Oust Labs, Aasaanjobs and Waah Jobs in October final yr.

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