From September 6, the tool was also rolled out on X (previously Twitter), permitting customers to generate photos by tagging Nano Banana in posts together with prompts.
What’s Nano Banana?
Nano Banana is a picture technology and modifying mannequin constructed into the Gemini app. It lets customers remodel pictures utilizing pure language directions. The replace was made obtainable throughout the Gemini app, Gemini API, Google AI Studio, and Vertex AI, Google CEO Sundar Pichai stated in a put up on X.
The launch builds on the Gemini 2.0 Flash suite of fashions launched in February, which Google stated included consumer suggestions to enhance picture high quality and inventive management. Gemini 2.5 Flash Picture is priced at $30 per 1 million output tokens, with every picture averaging $0.039.
Key options
The device can carry out duties resembling modifying objects in pictures, sustaining character consistency throughout scenes, fusing a number of photos, and making prompt-based adjustments — for instance, eradicating individuals from a body, blurring a background, or adjusting lighting.
Branding and schooling use circumstances
Manufacturers have shortly adopted Nano Banana for campaigns. Google has promoted collaborations with Coca-Cola India that includes Sonam Bajwa, Shubman Gill and Janhvi Kapoor, and with Boat cofounder Aman Gupta. The device has additionally been used to create music promos and social content material.
In schooling, Google says the mannequin can learn hand-drawn diagrams, help with real-world questions, and supply interactive explanations, positioning it as a inventive instructing assist.
Competing with Sora, Firefly, and others
Nano Banana enters a crowded discipline of generative AI instruments. OpenAI’s Sora, launched in December 2024, can generate as much as 60-second movies from textual content prompts — an extended period than rivals resembling Runway and Pika Labs, which cap at 4 seconds.
Adobe launched Firefly Video in February 2025, providing five-second clips at 1080p decision with subscription tiers beginning at $9.99.
Canva’s Veo 3-powered feature, launched in June, allows customers to create eight-second video clips with sound.
Whereas Sora and Firefly give attention to video, Nano Banana’s edge lies in superior picture modifying, 3D object manipulation, and multi-image fusion — areas Google hopes will differentiate it in a fast-moving generative AI market.
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