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Flipkart sees huge growth; bitcoin over gold for Dhanteras?


The pandemic has by flip boosted and hobbled ecommerce platforms however Flipkart for one appears to have thrived on the entire, based mostly on its newest numbers, which we report solely as we speak.

Additionally on this letter:

  • Crypto companies’ pitch: Ditch gold for bitcoin
  • Raghuram Rajan on cryptocurrencies
  • Zomato scraps grocery deliveries once more

Unique: Flipkart on monitor for 50% leap in gross sales from 2020

The Flipkart group clocked a gross merchandise value (GMV) of around $15 billion in calendar year 2020 and is at present on monitor to document a GMV of $23 billion this yr, a number of sources instructed us. Of this estimated $23 billion, round $20 billion can be from its flagship platform whereas the remainder will come from Myntra. GMV represents the overall gross sales on a specific market over a sure timeframe with out deducting returns.

Context: This represents greater than 50% progress over final yr for Flipkart, even because the ecommerce sector stays mired in uncertainty over the principles meant to control it. Flipkart’s final publicly recognized GMV earlier than that was $7.5 billion in FY18, when it was acquired by Walmart for $16 billion.

Flipkart and Myntra vs Amazon India: Individually, a report from Bernstein confirmed Flipkart, excluding Myntra, had clocked a GMV of round $12.5 billion in calendar yr 2020, whereas Myntra clocked $2 billion. The report mentioned Amazon India clocked a GMV of round $11.5 billion in the identical interval.

Total sales

Up to now few years, the hole between Amazon India and Flipkart (alone) has narrowed, sources instructed us. Add Myntra to the combination and Flipkart has widened its lead over the US firm. Amazon’s trend enterprise stays work-in-progress, although it has seen some success with personal labels resembling Image.

The newest GMV numbers throw gentle on the aggressive panorama of Indian ecommerce when the sector continues to see increased capital flow from marquee global investors whereas Indian conglomerates like Reliance Industries and Tata Group have entered the area.

Prime classes: The best promoting merchandise on ecommerce platforms proceed to be smartphones, electronics and home equipment, and garments. By way of market penetration too, these classes are on the head of the pack.

For Flipkart, 49% of its product sales in FY21 got here from smartphones, whereas trend contributed 32%, home equipment 16% and groceries 3%, in response to estimates from Bernstein.

Total sales of Flipkart

Groceries: Flipkart is steadily building its online grocery play as demand for groceries and different necessities stays excessive amid the pandemic. Whereas platforms BigBasket, Grofers, Dunzo and Swiggy’s Instamart offer 30-minute delivery of essentials, Flipkart is scaling up its 90-minute supply providing, Fast.


Crypto companies’ festive season gross sales pitch: ditch gold for bitcoin

Crypto

Crypto exchanges plan to make use of the festive season, which started with Ganesh Chaturthi on Friday, to encourage their present and potential customers to invest in bitcoin as an alternative to gold.

Exchanges have elevated hiring and have product launches and promoting campaigns within the pipeline to draw new customers.

At present, greater than 15 million Indians commerce cryptocurrency.

Quote: “The Indian market is all about saving and spending and gifting through the festive season. Approached proper, bitcoin and present vouchers may be an fascinating choice for customers to think about as extra consciousness exercise is predicted throughout the trade,” mentioned Sathvik Vishwanath, cofounder of Unocoin.

What they’re doing: Unocoin had a coupon code to present bitcoins price Rs 200 for Ganesh Chaturthi. It has additionally tied up with ecommerce corporations and types to let customers redeem present vouchers purchased utilizing bitcoin.

Crypto change WazirX has a number of product launches lined up, including the launch of its decentralised exchange, which we reported on first in July.

Many crypto change executives mentioned there was a surge in demand for gifting from retail buyers. “Crypto gifting is part of our product roadmap. It will give Indians the chance to ship crypto to their family members as simply as they ship emails,” mentioned Rajagopal Menon, vp of promoting at WazirX.

Advert blitz: Crypto platforms have additionally deliberate enormous advert campaigns to draw prospects. “The festive season coincides with the T20 event so we may have a 360-degree marketing campaign to seize the eye of audiences within the coming weeks,” mentioned Ashish Singhal, cofounder of CoinSwitch.

Tweet of the day


Cryptos received’t be an alternative to regular forex, says Raghuram Rajan

FILE PHOTO: Former Reserve Bank of India (RBI) Governor Raghuram Rajan speaks during a news conference

Former Reserve Financial institution of India governor Raghuram Rajan has mentioned cryptocurrencies are a speculative asset right now, and can stay so till there are developments, and laws emerge.

Quote: “Proper now, cryptocurrencies are speculative belongings. Will it keep that manner? No. There can be developments. Some central banks are pondering of introducing their very own cryptocurrency, backed by full religion and credit score of the federal government,” Rajan, a professor of finance on the College of Chicago’s Sales space College of Enterprise, mentioned at a clubhouse interplay hosted by telecom innovator Sam Pitroda on Friday.

“It’s a good know-how, however I don’t assume it is going to be an alternative to regular forex,” he mentioned, and added that crypto belongings may have a market so long as there are followers who commerce them with one another.


‘Startup founders want time to stabilise enterprise earlier than philanthropy’

soota

Ashok Soota, government chairman of Happiest Minds Applied sciences

The variety of established Indian entrepreneurs entering into philanthropy is growing, however startup founders need time to stabilise their businesses before contributing to society, Happiest Minds government chairman Ashok Soota instructed us in an interview.

Edited excerpts:

How does India get extra of its rich individuals to have interaction in philanthropy?
Indian entrepreneurs and even a few of the older companies are doing quite a lot of philanthropy. I don’t assume we see how a lot is being performed apart from the extra seen examples of Azim Premji, Shiv Nadar and Nandan Nilekani. Everyone is pouring in cash and quite a lot of work is occurring. I believe it’s choosing up an increasing number of.

Do you see sufficient of the youthful startup entrepreneurs who’ve created quite a lot of wealth not too long ago trying to contribute to philanthropy?
The very best factor they will do is to make a profitable firm, stabilise them and present that they will proceed on regular path for 10 years. Then they may even get quite a lot of rich house owners and promoters.

Read the full interview here.

Additionally learn: Designing Happiest Minds to exist in perpetuity


Zomato scraps grocery deliveries for the second time

zomato

Meals supply platform Zomato has cancelled its grocery delivery plans for the second time in two years.

Why now? The grocery service had reasonable success and confronted a couple of challenges, together with frequent modifications within the stock and gaps so as achievement resulting in a poor buyer expertise, in response to an inside e-mail.

Fill-rate — the proportion of products ordered {that a} platform can really ship — is a crucial part of the net grocery enterprise.

Zomato first experimented with grocery delivery during the nationwide lockdown in 2020, however shut it down after it didn’t scale. It re-entered the grocery supply area this yr amid intensifying competitors from incumbents resembling Reliance Industries-owned JioMart, Tata group’s BigBasket and Swiggy’s Instamart, apart from hyperlocal supply platforms resembling Google-backed Dunzo.

U-turn: In an interview with ET in August, cofounder Deepinder Goyal had said, “We don’t have a lot thought (about on-line grocery) and are simply making an attempt to be taught. We predict it’s an enormous area, however we aren’t positive if we need to do it in the long run or not,” Goyal mentioned. “The funding in Grofers is separate. Now we have our personal grocery providing which is a market mannequin that went reside in Delhi two-three days in the past.”


Wipro management to return to workplace from this week

rishad

Wipro chairman Rishad Premji

Wipro will see its leaders returning to office twice a week from September 13 after one and a half years of distant working, chairman Rishad Premji mentioned on Sunday.

“After 18 lengthy months, our leaders @Wipro are coming again to the workplace beginning tomorrow (twice every week). All absolutely vaccinated, all able to go – safely and socially distanced,” Premji mentioned in a tweet.


This comes as India’s IT trade is making ready to convey workers again to workplaces. Senior executives at TCS and Infosys have slowly begun working from workplace whilst they finalise plans to get extra workers to attend their campuses throughout India.

Final week, TCS CEO Rajesh Gopinathan mentioned the nation’s largest tech providers agency will ask its over 500,000 strong workforce to return to office by the end of this year, as the vast majority of them may have been absolutely vaccinated, indicating some return to normalcy.


Different Prime Tales We Are Protecting

Tech’s the long run for insurers: Unexpected calamities previously few years have acted as a tailwind for insurance companies, as they search to up their know-how recreation both alone or in partnership with new-age insurance coverage tech startups.

Apple app-store ruling in US echoes amongst Indian startups: Indian web entrepreneurs are renewing their demand that Apple and Google also provide local developers with a choice of payment options for in-app purchases, after a US Courtroom struck down some of the store rules laid down by the iPhone maker.


International Picks We Are Studying

  • How Fb undermines privateness protections for its 2 billion WhatsApp customers (ProPublica)
  • Apple ruling poses hurdles for Biden’s vow to sort out tech giants (Bloomberg)
  • A nick to Apple’s earnings could possibly be a windfall for app builders (NYT)


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