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Kanye West is trying his best to provoke Kendrick Lamar. Is he so desperate to stay relevant?

Kanye West has by no means been one to shrink back from controversy, however his newest obsession with Kendrick Lamar is taking issues to a complete new stage. After weeks of Twitter rants and thinly veiled jabs, Ye has gone from passive-aggressive shade to outright begging for a response. His newest try? A direct name that reads: “Kendrick, please come diss me on behalf of Lucien Grange, please.” He additionally wrote, “I haaaated ‘Not Like Us”

For individuals who missed it, Kendrick Lamar’s halftime present featured a not-so-subtle diss observe, Not Like Us, aimed toward Drake, a second that despatched shockwaves by means of hip-hop. However now, it appears Ye desires in on the motion. The true query is: why? Is Kanye West genuinely on the lookout for lyrical warfare, or is that this simply one other determined play to remain within the headlines?

Dismissing the “King”—A Calculated Snub?

Ye’s social media antics didn’t cease at calling Kenrick to diss him. In a transfer that felt as intentional because it was petty, he not too long ago shared his listing of the “12 Rap Kings.” It was a predictable roll name of legends—Jay-Z, Lil Wayne, Nas, Eminem, Tupac, Biggie, and even Kanye himself—but conspicuously absent was Kendrick Lamar. The omission wasn’t unintended. Ye made certain everybody knew it, tweeting: “KENDRICK WAS NEVER KING. MAYBE KING OF THE WEST COAST, BUT NEVER KING OF THE WORLD.”

The irony? This is similar Kanye West who, simply months in the past, threw his help behind Kendrick throughout his beef with Drake, even rapping “Yo Dot, I received you” in a now-forgotten remix of Like That. However in typical Ye trend, loyalty lasts solely so long as it advantages him.

A Battle That Kendrick May Not Even Entertain

West’s newest antics are basic Kanye: stirring up drama, positioning himself in the midst of a rap feud he was by no means part of, and ensuring the highlight stays on him. But when his objective is to bait Kendrick right into a response, it’s unlikely to work. Ok.Dot has by no means been one to entertain distractions. His battles are strategic, his responses measured. In contrast to Ye, who thrives on chaos, Kendrick’s strikes are calculated, which is exactly why he’s dominated each rap beef he’s engaged in.

At the same time as Ye continues his determined makes an attempt to start out one thing, Kendrick stays unbothered. His silence may simply be the loudest response of all.

Is Kanye Shedding His Relevance?

On the coronary heart of all of it, Ye’s makes an attempt to impress Kendrick won’t be about rap in any respect. Kanye West has at all times been a grasp of reinvention, controversy, and media manipulation. However in an period the place youthful artists are taking up and Kendrick Lamar is dominating conversations with pure talent and strategic precision, Ye’s theatrics really feel much less like daring strikes and extra like cries for consideration.

His current Twitter meltdowns haven’t simply been about Kendrick. He’s taken photographs at Jay-Z and Beyoncé, thrown wild accusations on the Kardashians, and gone on tirades that make even his most loyal followers query his motives. However maybe probably the most telling signal of desperation? He nonetheless may need one other Kendrick collaboration sooner or later. For now, Kendrick isn’t biting. And if historical past is any indication, Kanye’s antics will proceed—whether or not or not anybody remains to be listening.


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