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Ola Electric’s rare earth-free motor announced at annual event to sidestep China’s stringent curbs – The Economic Times

Ola Electric held its much-anticipated Sankalp 2025 occasion on Independence Day at its gigafactory in Krishnagiri, Tamil Nadu, and introduced a brand new ferrite motor that eliminates the necessity for rare-earth magnets, with plans for phased deployment beginning in Q3 FY26.

Uncommon earths are a gaggle of 17 minerals pivotal to manufacturing vehicles, shopper electronics, and defence tools.

Why this issues

This step is geared toward enhancing sustainability and independence from international provide constraints. Electrical car (EV) makers are scrambling as China is reining in exports of uncommon earth magnets utilized in EVs. The nation dominates over 70% of world uncommon earth manufacturing and 90% of refining.

“The primary message in the present day for you all is that the world is in a fancy geopolitical area, like imposing 50% tariffs…We need to construct the most effective in India, and that is the spirit of Ola Electrical,” founder and CEO Bhavish Aggarwal stated on the occasion, addressing workers who had been current in giant numbers. India must leapfrog to the following technology, as these uncommon earth magnets are coming from “only a few nations,” he famous.

Attributable to China hogging the uncommon earth provide, automakers have seen vital delays, shortages, and manufacturing halts, highlighting the problem of overdependence on a single provider nation.

Early plans

In a letter to shareholders after its June quarter outcomes, the electrical two-wheeler maker stated it had began engaged on motors with out uncommon earth magnets a few years in the past. It fast-tracked the venture in April after Beijing restricted exports in response to tariffs imposed by the US.

China exported 7,742.2 metric tonnes in June, up from 5,864.6 metric tonnes in Could, information from the Common Administration of Customs confirmed. This information doesn’t segregate totally different sorts of uncommon earths and associated merchandise, a few of which aren’t coated by the controls.

Disruption

Ola Electrical advised shareholders it has a “cheap stock” of uncommon earth magnets, which it has been sourcing from two international locations to maintain choices open. The corporate stated that since it isn’t reliant on middleman motor suppliers, it has been capable of change and ramp up different sources of uncommon earth magnets shortly.

This was after Tarun Mehta, cofounder and CEO of Ather, had stated the corporate may face a shortfall of as much as seven days’ provide throughout the quarter attributable to China’s curbs, which can have an effect on its potential to satisfy supplier demand.

Mehta famous throughout the first quarter earnings name that the corporate’s retail operations may even be affected, significantly as channel stock stays lean.

In a world the place the EV market is exploding, the worldwide demand for uncommon earth supplies comparable to neodymium and dysprosium is ready to extend by over 70% by 2030.


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