In keeping with native researcher Knowledge Perception, the Russian ecommerce market might exceed $100 billion in 2024, greater than twice its present worth. Ozon is the main multi-category ecommerce marketplace in Russia.
“Ecommerce is booming worldwide, and Russia is exhibiting significantly dynamic progress on this sector. On-line procuring is overtaking conventional retail by way of progress,” Stepan Gusamov informed ET. He stated the variety of on-line orders in Russia doubled final yr, whereas the scale of the ecommerce market grew 52% in Rouble phrases.
“With a inhabitants of greater than 145 million individuals and an internet procuring viewers of greater than 70 million, Russia at the moment ranks twelfth on this planet by ecommerce gross sales,” he added.
“Final yr, we opened native marketplaces in neighbouring Belarus and Kazakhstan, and began creating our logistics infrastructure there. Now, Ozon International sees nice alternatives in increasing its partnerships to sellers from varied nations, together with China, Turkey and India,” Gusamov stated.
On the kind of merchandise that appeal to Russian customers, Gusamov stated, “We’re already seeing demand amongst Russian customers for varied merchandise from India, together with well being and sweetness merchandise, inside ornament, jewelry and clothes.”
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