HIGH POINT – Universal Furniture named Neil MacKenzie as senior vp of promoting and Shannon Lookabill as vp of product growth, each efficient Jan. 1, 2023.
“Our objective is to be the best firm to work with,” stated incoming president Sean O’Connor. “The promotions of Neil and Shannon help our function to draw and retain clients, each within the retail and inside design neighborhood.”
MacKenzie will serve within the newly created function supporting O’Connor within the day-to-day administration of the corporate. He joined Common in Could 2015 as director of promoting and was promoted to vp of promoting in March 2021.
MacKenzie led the event of the model’s digital ecosystem, from an overhaul of the web site and social and e mail advertising to the creation of the B2B ecommerce instruments. He additionally has labored on licensing agreements and collaborations with high-end inside design and way of life manufacturers together with Miranda Kerr, Coastal Dwelling and Backyard and Gun, in addition to serving to to launch the Designers Lounge in 2016.
In his new function, Lookabill will lead the route of the corporate’s case good and fabric traces and translating house tendencies into saleable merchandise. He joined Common Furnishings full time in June 2019 however has been creating collections for the corporate as a contract designer since 2008.
As director of product growth for Common, Lookabill was the architect for Pinnacle Award-winning collections together with Coastal Dwelling Out of doors (out of doors collections) and Fashionable (luxurious bed room), along with designing the corporate’s profitable Previous Ahead, Tranquility and Erinn V. collections. Throughout the Covid-19 pandemic, he engineered a digital product growth course of which allowed uninterrupted manufacturing of recent designs throughout a time of world provide chain points.
Earlier than becoming a member of Common, Lookabill spent 24 years as a furnishings designer in Grand Rapids, Mich. He’s a graduate of Kendall Faculty of Artwork and Design.
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Jean Marie Layton is senior editor for upholstery at Furnishings At present. A design and furnishings aficionado, she has labored as a author/editor in business and non-profits, in educational administration and in retail furnishings gross sales. She pursued a grasp’s diploma within the historical past of design at Parsons/Cooper-Hewitt and has a BA in historical past from Mount Holyoke Faculty and an MA in liberal arts from Stanford College. Attain out to Jean Marie along with your story concepts, suggestions and extra at jlayton@furnituretoday.com
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