Since launching its standalone app for Zepto Café in December 2024, the fast commerce platform has witnessed exceptional progress. According to an ET report from the identical month, Zepto Café has been increasing at a speedy tempo, opening over 100 new cafés every month.
Zepto reported working income of Rs 4,454 crore in fiscal 2024, a 120% bounce from FY23 in a yr that noticed rapid growth for the 10-minute grocery supply house.
In December 2024, rival fast commerce platform Blinkit, owned by Zomato, launched its standalone app, Bistro, getting into the 10-minute meals supply market. The service was initially rolled out in choose localities of Gurugram.
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Blinkit’s CEO Albinder Dhindsa in a recent interview with ET, defined why Blinkit has entered the speedy meals supply house as “nobody has cracked 10-minute meals supply but.”
In response to him, there isn’t a present equal in meals supply that ensures ultra-fast service whereas sustaining high quality and style. Whereas fast service eating places (QSRs) observe a standardised course of to make sure velocity and consistency, most eating places aren’t optimised for such effectivity in supply.
Therefore, Blinkit is stepping in to create its personal cloud kitchens below the Bistro model.
“One of many attainable causes for eating places not investing in specialised kitchens is that buyer preferences power quite a lot of present eating places to be multi-cuisine. That requires time, coaching, and expert staff—which is an obstacle to scaling a provide chain. To make it work, manufacturers should be designed particularly for supply…We wish to deal with it as a provide chain drawback and supply attainable solutions to the market,” Blinkit’s Dhindsa informed ET.
Swiggy already operates its 10-minute meals supply providing below Bolt, which is being scaled quickly.
Equally, Bengaluru-based 10-minute food delivery startup Swish, which not too long ago raised $2 million, presents a spread of classes together with indulgences, snacks, drinks, and meals. It operates a number of cloud kitchens in HSR Structure and Bellandur and is increasing to Koramangala and Sarjapur.
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